[dns-operations] defensive domain registration - yes or no?

Steve Crocker steve at shinkuro.com
Sat Apr 27 15:48:51 UTC 2019


I agree that spending a lot of money for spelling variations of your domain
name is usually not worth it.  On the other hand, nailing down the name
under com, net, org and perhaps a couple of others is a small cost and
worthwhile if the names are available.

Steve


On Sat, Apr 27, 2019 at 11:43 AM John Levine <johnl at taugh.com> wrote:

> In article <CANsEUy1WgJQwqFnQ41Vuc=
> ZA4SNH2C0g1u9uR062XK8CE3ocqA at mail.gmail.com> you write:
> >This is a straw poll, to see what people think, and why, on whether it is
> >important to register multiple domains - say, to protect your brand. Or
> >whether it's chasing the rabbit down the hole.
>
> If your name is Disney or Paypal, sure.
>
> But since it isn't, don't waste your money.  Your brand is not worth
> impersonating, and in the unlikely event that someone does, you can
> use the UDRP to thwack the offenders.
>
> A lot of new TLD business plans assumed vast numbers of brands would
> buy vast numbers of defensive registrations.  They were wrong.
>
>
>
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